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from 2016, but still relevant:

"...about 80 percent of all Toyota vehicles sold over the past 20 years are still on the road today." [1]

Used cars are an entry point into an automaker's brand, and they do indeed want their cars to last as long as possible. Furthermore, reliability is a pretty large factor in resale value, and by extension, lease rates.

[1] https://pressroom.toyota.com/america-best-selling-car-camry-...



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